DoiTung.Everyday invites everyone to rediscover the beauty of "fabric scraps" and the art of embroidery. Crafted entirely by hand, these simple materials evolve into meaningful pieces rich in memories, intention, and an artisanal charm that is truly incomparable.

DoiTung.Everyday invites everyone to rediscover the beauty of "fabric scraps" and the art of embroidery. Crafted entirely by hand, these simple materials evolve into meaningful pieces rich in memories, intention, and an artisanal charm that is truly incomparable.

Experience the serene beauty of the traditional "Wian Tian" ceremony on Asahna Bucha Day at Wat Mung Muang. Join the local community in this sacred Buddhist tradition as we peacefully walk around the temple's main hall three times, holding lit candles, incense, and fresh flowers to pay homage to the Triple Gem. It is a profoundly peaceful and culturally rich experience you won't want to miss.

This activity is a unique collaboration between ethnobotanist Dr. Prateep Panyadee (Artist in Residence) and floral artist Be Phumirat. Together, they invite you to walk through Kad Luang (Chiang Rai Municipal Market 1), experiencing it as a living natural classroom deeply connected to the local way of life. Participants will learn how to observe and identify seasonal local plants and their unique properties. You will also get hands-on experience in properly creating plant specimens (plant pressing) using the exact methods employed by botanists to record biodiversity.

Got a great voice? Love to sing? This is for you! We warmly invite you to participate in the "Chiang Rai Ramluek" Singing Contest. This is an open stage for music lovers to express their happiness and share fond memories through the songs they love. From seasoned singers to passionate beginners, everyone is welcome. As long as you have a love for music, join us in making this an unforgettable experience together!

Open-Air Cinema Experience the classic charm of an outdoor movie screening right in the heart of Kad Luang! Step back in time, grab some delicious local snacks from the market vendors, and sit back to enjoy a movie under the stars. Watch as the quiet night market transforms into a vibrant, cozy "Community Theater"—a space filled with smiles, shared memories, and a truly magical atmosphere.

As Chiang Rai's Kad Luang market grows so quiet that even stray cats hesitate to pass through, a bizarre incident unfolds. One day, a veteran Thua Nao (fermented soybean) vendor—a long-time fixture of the market—suddenly collapses to the ground. The event is witnessed by a flamboyant police duo, a blind busker, and a group of foreign tourists, who all happen to be at the scene as if it were staged. The case would have been simple to close, if only their testimonies didn't contradict one another completely!

Awaken your senses and join us in navigating the hidden alleys of the market. Meet the locals, explore the shops, and uncover the secrets hiding beneath the vegetable stalls.

Ultimately, who pushed the vendor? Or could it be the mystical curse of the market? Join the investigation and help us uncover a truth that might not even exist.

SIDETHINK : SOCIETY partners with Pagad Vol.2 to present the "Hide & Seek 2" activity. We invite you to participate and work together to uncover the hidden gold concealed by our team within the market area.

DoiTung.Everyday invites everyone to rediscover the beauty of "fabric scraps" and the art of embroidery. Crafted entirely by hand, these simple materials evolve into meaningful pieces rich in memories, intention, and an artisanal charm that is truly incomparable.

Open-Air Cinema Experience the classic charm of an outdoor movie screening right in the heart of Kad Luang! Step back in time, grab some delicious local snacks from the market vendors, and sit back to enjoy a movie under the stars. Watch as the quiet night market transforms into a vibrant, cozy "Community Theater"—a space filled with smiles, shared memories, and a truly magical atmosphere.

As Chiang Rai's Kad Luang market grows so quiet that even stray cats hesitate to pass through, a bizarre incident unfolds. One day, a veteran Thua Nao (fermented soybean) vendor—a long-time fixture of the market—suddenly collapses to the ground. The event is witnessed by a flamboyant police duo, a blind busker, and a group of foreign tourists, who all happen to be at the scene as if it were staged. The case would have been simple to close, if only their testimonies didn't contradict one another completely!

Awaken your senses and join us in navigating the hidden alleys of the market. Meet the locals, explore the shops, and uncover the secrets hiding beneath the vegetable stalls.

Ultimately, who pushed the vendor? Or could it be the mystical curse of the market? Join the investigation and help us uncover a truth that might not even exist.

DoiTung.Everyday invites everyone to rediscover the beauty of "fabric scraps" and the art of embroidery. Crafted entirely by hand, these simple materials evolve into meaningful pieces rich in memories, intention, and an artisanal charm that is truly incomparable.

As Chiang Rai's Kad Luang market grows so quiet that even stray cats hesitate to pass through, a bizarre incident unfolds. One day, a veteran Thua Nao (fermented soybean) vendor—a long-time fixture of the market—suddenly collapses to the ground. The event is witnessed by a flamboyant police duo, a blind busker, and a group of foreign tourists, who all happen to be at the scene as if it were staged. The case would have been simple to close, if only their testimonies didn't contradict one another completely!

Awaken your senses and join us in navigating the hidden alleys of the market. Meet the locals, explore the shops, and uncover the secrets hiding beneath the vegetable stalls.

Ultimately, who pushed the vendor? Or could it be the mystical curse of the market? Join the investigation and help us uncover a truth that might not even exist.

For Pagad Vol.2, the Department of Fashion and Textiles is taking young designers beyond the classroom to engage with the everyday "objects" and people of Kad Luang, Chiang Rai. Transforming the historic market into a creative experimental space, they are ready to bring a vibrant splash of color with an exclusive "Fashion Show in the Market," turning ordinary market aisles into a spectacular runway.

Join us to officially kick off the "Pagad Vol.2 Len Khong" festival! Experience a vibrant celebration featuring a special performance by My Dance Academy, a unique Fashion Show, and the mesmerizing "Thana Chomon" show by Sirisook Dance Theatre X Part Time Theatre. The event concludes with an exclusive "Kad Tour," inviting you to explore the site-specific art installations hidden within the century-old Kad Luang market.