Pak Talad Ice Cream

The “Pak Talad” (Market Entrance / Taste of the Market) collection is an artisanal ice cream series that reimagines the unique identities, indigenous ingredients, and daily culture of Kad Luang Chiang Rai through contemporary gastronomic design.

The collection is articulated across three distinctive signature flavors:

• Khao Man Talad (Market Grilled Sticky Rice):

  Inspired by traditional grilled sticky rice wrapped in banana leaves. The ice cream is crafted from Chiang Rai’s premium Khao Niew Khiew Ngoo (Snake Tusk sticky rice), folded with sweet potatoes, and infused with the subtle smoky aroma of charred banana leaves. It is crowned with homemade butterfly-pea coconut popping boba that bursts with rich, velvety flavor.

• Phak Talad (Market Greens & Botanicals):

  A vibrant, refreshing sorbet profile blending apples, wolffia (Phem / Asian watermeal—a local superfood), sweet Nang Lae pineapples, and fresh spearmint (Phak Hom Duan). Finished with a delicate kumquat and Makwaen (indigenous prickly ash wild spice) jelly, creating a bright, citrusy zing with wild northern spice undertones.

• Nga Talad (Market Grains & Perilla):

  A comforting profile honoring the local grains deeply rooted in Chiang Rai's culinary culture. Rich roasted sesame ice cream blended with perilla seeds (Nga Khee-mon) and unrefined cane sugar, wrapped in a pillowy purple sweet potato mochi sheet. It is garnished with sweet corn feuilletine for crisp texture and drizzled with a decadent perilla cane syrup.

Product & Packaging Design:

Elevating the dessert into a tactile artisanal collectible, each cup is adorned with a hand-stamped clay seal and descriptive flavor tag tied by hand. This design highlights the spirit of craftsmanship (artisanship), transforming humble market staples into a refined, memorable culinary gift.